As noted in our previous posting, we have a green and environmentally friendly approach to business. We're not there yet, but we're always moving in that direction. Our water based non-toxic inks are part of that model. Another aspect is our ReWear brand.
What is ReWear? Its recycled, reused, reduced, refurbished, repurposed clothing. It is previously owned clothing. But, its also new clothing from our core business. Occasionally we have goofs on jobs, experimental designs and extras which are all new garments.
We feel, in our green approach, that something positive can be done with the extra clothing that comes into our possession. Something to help stimulate the economy and supporting of jobs here in the USA. So, we created a brand which supports the notion that wearing previously owned clothing, production goofs is cool, in that it shows you support wearing this ReWear clothing over foreign made new clothing when the opportunity presents itself. We recognize our core business is selling new shirts, but let's make a difference where we can.
As we expand the ReWear brand beyond the mostly one-of-a-kind garments, we plan on introducing regular repurposed items such as pillows and blankets made from garments too shabby and dysfunctional to wear. Additionally, we'll be offering garments with the upcoming ReWear logo.
Regularly, ReWear items will be associated to campaigns in which Red Hot Inkers will donate part of the sale to a non-profit agency.
Do you ReWear?
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