Babies "R" Us has announced a new line of T-shirts for kids with a fun monster theme to raise awareness for the Save the Children organization. The T-shirts were designed by Heidi Klum's 6-year old son, Johan. Along with the release of the T-shirt line, Babies "R" Us will donate $50,000 to the Save the Children organization.
I have been watching this story develop over the past week, trying to get past the fact that Klum's 6-year old son was designing the T-shirts. As the story unfolded, I learned Klum was working in conjunction with Babies "R" Us. And then finally I learned both Klum and babies "R" Us are helping to raise awareness and donate funds to the Save the Children organization.
It took a while to get the full story revealed. A little disappointed the media was more interested in the fact that Heidi Klum's child was designing the T-shirts. If it takes a little name recognition to raise the funds, then so be it. Just a shame the media was more excited about Klum and not the benefits of what she was doing.
Do good things.
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